Media and Advocacy

Communication is the tool to propagate whatever doctrine. Thus, Executive Secretariat utilizes this through variable media and methods of communication to help advocating its role and tease the donor community locally and globally to share responsibility, enhancing further fundraising and resources mobilization.

  1. Media and Advocacy Activities:
  • The Project Director gave lectures about the issue in academic and training institutions and forums and participated in a roundtable discussion on mine issues in the Arab World sponsored by the League of Arab States July 2010. He also participated in several TV and Radio programs, and gave numerous press releases and interviews to promote the project and spread awareness on the mine problem in the NWC of Egypt, its challenges and progression.


  • Launching the European Union – UNDP Partnership agreement for the second phase of the project.


  • A conference entitled the “Executive Secretariat Accomplishments and the Way Forward,” which was funded by USAID, was conducted on the 20th of May 2015. There was an overall presentation on these accomplishments and the way forward. Honorary shields were given to representatives of the Ministry of Defense; Ministry of Education; Matruh Governorate; Agouza Rehabilitation and Rheumatology Center of the Army; Caritas International Association; and Resala Charity Organization in order to show gratitude for their considerable effort and support to the activities of the Executive Secretariat.


  • Two post stamps on Mine Action were issued as a result of a nationally organized com­petition. A contest called in slang: “rod balek” (which means take care) consists of 30 radio aired episodes, 5 minutes each. As well as a number of post cards and flyer to advocate for the Mine Action problem in the NWC in Egypt.
  • Workshops and information sessions as well as field visits for journalists and media per­sonnel have been organized from time to time in Cairo, El Alamein, and Marsa Matrouh.


  • In 2012, the Executive Secretariat produced a documentary to shed light on the liv­ing conditions of landmine victims and on Executive Secretariat approach for their economic empower­ment.


  • In January 2014, the Executive Secretariat organized an awareness session for the media in Marsa Matrouh in order to motivate them to contribute with the Executive Secretariat in advocacy issues related to the project.


  • In April 2014, all domestic/Matrouhi journalists, representatives of International News agencies, media personnel and anchors were invited and lectured about everything related to the Executive Secretariat since its inception. Victims gave witnesses of the role of the Executive Secretariat in providing them with artificial limbs and enabling them economically through micro-credit loans and income generating projects.


  1. Arabic Outreach Program:

The Executive Secretariat participated in the annual and thematic workshops/conferences of the Arabic-language Outreach Programme (AOP) at the Geneva International Centre for Humanitarian Demining (GICHD) in 2012, 2013 and 2014. It was initially agreed that Executive Secretariat would be assigned the mission of establishing and maintaining the AOP website. The website has been launched in the beginning of November 2013. In March 2015, a representative of the Military Engineers was sent to attend a regional workshop on international anti-mines labor standards, held in Beirut.


Upon receiving requests from the Arabic-speaking national mine action authorities, which were reiterated at the 3rd Annual AOP Conference in Algeria, the AOP, in partnership with the Executive Secretariat, organized a Reginal Workshop on Ammunition Management, Survey and Clearance from 13-17 September 2015 in Cairo, Egypt. This five-day workshop included the Engineering Corps of the Egyptian Army demonstrating the best practices and the lessons they have learned during extensive ammunition management operations to the authorities of 15 Arabic-speaking mine-affected countries from the region.


  1. The Role of Female in Mine Action Workshop

In May 2016, the Executive Secretariat, with the support of the US Agency for International Development (USAID), conducted a workshop in order to discuss the role of women in the field of mine action and the contribution of the Executive Secretariat in this role. The workshop aimed at raising the awareness of the local female population on the dangers of landmines and Explosive Remnants of War (ERWs); discussing the role of women in the field of Mine Action; and finally discussing the role of the Executive Secretariat in promoting this role. The workshop hosted 31 females from different community sects in Matrouh including teachers, nurses, radio broadcasters and specialists from the ministry of social solidarity, ministry of agriculture and ministry of youth and sports. The workshop also include female mine victims and females in the families of mine victims.


  1. Seeking Better Civic Advocacy Conference

In May 2016, the Executive Secretariat, funded by the European Union (EU), held a conference to discuss the role of the civil society in mine action and how the Executive Secretariat can contribute to this role. On the margins of this conference, the Executive Secretariat exhibited the achievements of Mine Risk Education (MRE) campaign and honored the partners in the implementation of the campaign. The conference hosted 43 participants including the Undersecretary of the Ministry of Education in Matrouh, the Undersecretary of the Ministry of Social Solidarity in Matrouh, the Director of the Ambulance Facility in Matrouh and the Managing Director of Endowments in Matrouh and representatives of the civil society in Matrouh including the medical syndicate, the pharmacists syndicate, writers, poets, intellectuals, as well as head of NGOs working in the field of mine action, a number of mine victims, and media personnel.